Voice AI Company Voysis Launches Independent Commerce Platform for Retailers and Brands - MarTechSeries.com
- At an event in New York, Voysis has announced its new
product, Voysis Commerce, and released the findings of a research report that
shows voice commerce and search is at a major inflection point for retailers
and brands.
- 50% of retailers have mobile voice search on their roadmaps
for 2018, a massive increase from sub 1% in early 2017.
- The majority (60%) of online traffic now comes from mobile
devices, but this traffic accounts for only 16% of conversions.
- Retailers surveyed see voiceas a way of increasing conversion
rates from mobile with currently 80% of items from carts abandoned.
- A large majority of consumers (83%) believe using voice
technology makes it easier to find and discover products. Even more, 89%, said
voice makes searches faster.
- Mobile voice search, which takes advantage of the natural
synergy between smartphones and voice, is currently on the tech roadmap for 35%
of respondents, but that will increase to 60% by the end of 2018.
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