- "We plan to work hand-in-hand with big brands and retailers to educate them on what's possible using AI, and then build practical marketing programs to leverage the shopper data that either currently goes unleveraged, or doesn't yet exist, to drive more brand sales. Traditional tactics like shopper marketing, sampling, coupons, in-store displays, and display ads will soon be taken to new levels of ROI with the addition of AI technology. This partnership brings together the people that understand both brands and retailers with an AI platform that is flexible and customizable to their specific needs. This is a perfect team to help brands get started with AI without huge expense or long learning curve," said Soren Mills, co-founder and CEO of AIQ.
Sunday, November 19, 2017
Augment Partners with Cognitive Marketing Agency AIQ to Deliver AI-driven Marketing Campaigns
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